A full page advert in the sports section of today’s Metro newspaper shows this text:
“Now is the time, the world’s greatest players are going to entertain, create and amaze on the ultimate stage. This year a new generation will push the boundaries of play and share in moments of wonder. This year players will become legends.”
Followed by this sentence :
“PS4 Coming 2013″
The text is showing in the sport section. Playstation is a sponsor of the UEFA Champions League, which final match is held tomorrow and the text is, cleverly, referring to both “football players” and “gamers“.
Remember, just 10 days ago we talked about the possibility of a PS4 launch in 2013 with no delay in Europe.